As ex-engineers, we understand the world of engineering and manufacturing. This means we can listen to engineers and transform what they say or do into engaging content, whether for a website blog, newsletter, press release or social media platform.
As well as writing press releases for clients, our comprehensive database of editorial contacts allows us to distribute press releases to trade press magazines, news websites and other online media.
Once we've issued a press release on your behalf, you'll want to know where it has been published. We offer a range of press coverage monitoring and reporting tools that help you gauge the impact of your news.
Trade press Editors and journalists love a good customer success story! We've been writing product application stories, case studies and customer success stories for many years. We engage with you - and your own customers - to create compelling articles that clearly demonstrate how your products and services are benefiting the engineering and manufacturing community.
If you want to comment on a 'hot topic' in your industry, educate a particular group of engineers, provide useful information to a specific industry sector, or have a strong opinion on some new legislation, we can help you create an opinion piece or bylined (authored) article that gets your message across in a language that engineers will understand.
If you're attending a trade show exhibition, we can prepare a show preview press release, as well as a press kit for the exhibition itself, which you can give to Editors, journalists and reporters who visit your stand. We can even attend the show with you and arrange meetings with trade press magazine editors.
Some of our clients are headquartered overseas and need to ensure that the information they have translated into English is accurate, consistent and easy to understand. If you're publishing a new product brochure, manual, datasheet, technical white paper or simply creating new content for your website in the English language, we can proof read and edit these documents to ensure your copy is to the highest standard.
If your marketing campaign includes placing advertising in UK trade press magazines or online media, we can manage this on your behalf. Depending on who your target audience is, our vast experience enables us to select the most appropriate advertising media to suit your specific needs and budget.